Committee participation is open to all OBMA members. To join, simply show up at the meeting. If you’d like to be reminded about upcoming meetings, contact the OBMA office or (619) 224-4906.
Promotion Committee Purpose
To improve consumer, merchant, and resident confidence in Ocean Beach through a unified image created by an exciting variety of activities. This committee is dedicated to creating advertising campaigns, implementing special events, and promoting the business districts.
Meetings: 9:00 am, 1st Friday of each month, OBMA office
Chair: Joella Peregoy, Ocean Beach Business Center
Roles & Responsibilities
- Collaborate with businesses to promote Ocean Beach
- Encourage locals and visitors to Shop, Dine, Play, Stay, and Live in OB
- Provide direction for digital and print advertising
- Oversee OBMA’s website OceanBeachSanDiego.com
- Establish best practices for social media and e-news distribution
- Provide design ideas for Ocean Beach Banners
- Promote special events and weekly OB Farmers Market
- Collaborate with multimedia service and public relations companies
- Produce annual marketing breakfast
- Design and market OB-branded merchandise
- Promote the OBMA online shop
- Promote OB Business Directory
FY27 Committee Goals
- Increase our digital marketing
- Promote updated OB Online Business Directory
- Create Shop Local OB event on Shop Small Saturday
- Create OB Holiday Gift Guide with Peninsula Beacon
- Design & market OBMA merchandise
- Design & market holiday ornament using artwork submitted through a contest
- Create Street Fair & Chili Cook-Off logo
- A responsive approach to the monthly OBMA member newsletter
- Video content with team members, committee chairs, and board members
- Promote community mural self-guided walking tour
A few past projects
- Created and marketed three OB-inspired puzzles
- Produced collectible ornaments annually since 2012
- Created and produced the 50th OB Pier Anniversary event
- Created a campaign to celebrate the 125th anniversary of Ocean Beach
- Created and Produced the Annual Shop Small Campaign
If you would like to receive the agenda and an invitation to a committee meeting, please contact Tracy Wagner. She can be reached at [email protected] or (619) 224-4906.
Meeting minutes are posted within 72 hours after each meeting. The agenda is in black and the minutes are in red ink.
| Date | Agenda | Minutes |
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| August 2023 | Agenda | Minutes |
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| January 2023 | Agenda | Minutes |
| December 2022 | Agenda | Minutes |
| November 2022 | Agenda | Minutes |
| October 2022 | Agenda | Minutes |
| September 2022 | Agenda | Minutes |
| August 2022 | Agenda | Minutes |
